Founder Profile
Supam Maheshwari
Founder
FirstCry
Supam Maheshwari is an Indian entrepreneur behind multiple unicorns, including FirstCry, XpressBees, and GlobalBees.
At A Glance
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Background
Company Overview
FirstCry is India’s leading baby products platform with a hybrid online-offline model. XpressBees powers large-scale e-commerce logistics. GlobalBees acquires and scales digital-first brands.
Full Bio
Supam Maheshwari began his journey after IIM Ahmedabad with Brainvisa, an e-learning platform serving over 500,000 students.
In 2010, he launched FirstCry, solving the lack of organized baby retail in India with a hybrid model combining e-commerce and physical stores.
He later built XpressBees in 2015 to solve logistics bottlenecks, scaling it into a nationwide delivery network. In 2021, he co-founded GlobalBees, rapidly building a unicorn by acquiring and scaling niche brands.
Across ventures, Supam consistently identified gaps and built infrastructure around them.
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